Terms of Engagement: New Ways of Leading and Changing Organizations
Description
NEW EDITION, REVISED AND UPDATEDBuilding engagement is crucial for every organization. But the traditional top-down coercive change management paradigm—in which leaders “light a fire” under employees—actually discourages engagement. Richard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone—not just select committees or working groups—enthusiastically committed to organizational transformation. This revised edition features new interviews—everyone from the...
ISBN(s)
1605094471, 9781605094472
