Social Media Marketing: An Hour a Day

Type
Book
Authors
ISBN 13
9780470344026 
ISSN
30001574 
Category
Social Interaction  [ Browse Items ]
Publication Year
2008 
Publisher
Sybex 
Pages
434 
Description
If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results.  Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day.  In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube. - from Amzon 
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